The Side Hustle: Where to begin
Today, I shared a simple question in my photography group: “Why haven’t you started a side hustle?”
The flood of responses I received was overwhelming—and eye-opening. So many people shared their fears, doubts, and honest frustrations. It made me realize this conversation needed more than just a post… it needed a real response. That’s why I recorded something (you can find it below).
Here’s what people told me:
“I don’t even know where to begin.”
“I barely have time as it is—how could I add something else?”
“It costs too much to get started. I just can’t afford it right now.”
“I feel like offering discounted work or new services just devalues the photography industry.”
“AI is taking over, and honestly, it scares me. It feels like everything is changing too fast.”
“What if I fail?”
“What if people judge me?”
“What if it’s not worth it?”
And the list goes on.
These are real concerns—and they deserve to be heard. But here's the truth that’s just as real: people are struggling financially right now. Many are quietly burning out, stretching every dollar, and wondering how they’re going to make it through another month.
If you’re feeling that too—you’re not alone. But I want to tell you this:
You do have options. You do have skills that can create income beyond your main gig. And you absolutely have the power to pivot, to build something that supports your life—not drains it.
Now, more than ever, it’s time to believe that new paths are possible. You don’t have to have it all figured out today. You just have to be willing to take the first step.
That’s what this recording is about. I made it for you. For all of us who are ready to stop waiting for “someday” and start building something that works today.
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If I missed an offer you need reach out ana@anabrandt.com
